Strategy for Strengthening the Economy of Local Communities Through Business Guidance and Assistance in SME Community of Indonesian Student Entrepreneurs Association
Keywords:
Strengthening the Economy, Local Communities, Business Development and Assistance, HIPSIAbstract
The purpose of service expected is based on the current explanation of the condition of the subject of service, among others, strengthening the SME financial structuring system that aims at efficiency and avoiding losses. All members have a good SME business concept and are in accordance with the scale of business based on SMEs becoming Benchmarks. The Indonesian Santri Entrepreneurs Association with the potential to export has increased in number. It has an effective marketing strategy concept so that products are known, favored and used by national and international parties. Expanding the HIPSI Silaturrahmi network by providing entrepreneurship education to students in general so that the pesantren involved are increasingly widespread throughout Indonesia. This service is carried out on the basis of a participatory method, in which the basic elements of the community empowerment / service process are: social participation and mobilization. The result of this dedication is a strategy undertaken to strengthen the economy of local communities by fostering SMEs in the Indonesian Santri Entrepreneurs Association, where the coaching includes managing the financial system, managing production time and efficiency in increasing productivity and increasing the profitability of SMEs, choosing profitable business concepts in determine supply chain members for start-up businesses, Seminar on small medium enterprized business practices according to Islamic sharia, build e-Commerce in SMEs using a variety of online-based media
References
Adams, A.M. & Rashid, S.F., 2021. Mobilising Demand for Primary Health Care Services Among Urban Slums: Insights From a Case Study in Bangladesh. Development in Practice, 31(6), pp.726–738.
Ambawardani, L., Wulandari, M.W. & ..., 2021. Kolaborasi Antara StartUp dan UMKM dalam Mendukung Pembangunan Perekonomian Negara. … National Seminar.
Barseghyan, L. & Coate, S., 2021. Community development by public wealth accumulation. Journal of Urban Economics, 121.
BPS Provinsi Jawa Timur, 2019. Pertumbuhan Ekonomi Jawa Timur Tahun 2018. Badan Pusat Statistik, 13(02), p.10.
Christanti M, V., 2021. Penggunaan Sosial Media dalam Meningkatkan Usaha UMKM Jambi di Tengah Pandemi. Prosiding Senapenmas, p.119.
Fauziah, F., Nurfadillah, M. & Karhab, R.S., 2020. Meningkatkan Produktivitas Pelaku Usaha Mikro Kecil Menengah (UMKM) melalui Pelatihan Perencanaan Bisnis. Abdimas Mahakam Journal, 4(1), pp.37–43.
Fehren, O., 2010. Who Organises the Community? Gateways: International Journal of Community Research and Engagement, 3, pp.104–119.
Hidayat, F., 2018. Pengaruh Etika Bisnis Islam dan Religiusitas Terhadap Perilaku Bisnis Syariah Pada Pengurus Hipsi Kota Semarang. Procedia Computer Science, 2(1), pp.1–5.
Hilmiana, H. & Kirana, D.H., 2021. Peningkatan Kesejahteraan UMKM Melalui Strategi Digital Marketing. Kumawula: Jurnal Pengabdian Kepada Masyarakat, 4(1), p.124.
Khalid, S. et al., 2019. Community empowerment and sustainable tourism development: The mediating role of community support for tourism. Sustainability (Switzerland), 11(22).
Mashadi, M., 2021. Peningkatan Strategi Marketing Bagi Pelaku UMKM Kota Bogor. Jurnal Abdimas Dedikasi Kesatuan, 1(2), pp.191–200.
Mustofa, D., Atmaja, S. & Al Azhar, N., 2021. Pelatihan Penggunaan Aplikasi Marketplace pada Pelaku UMKM Desa Melung Sebagai Media Pemasaran Online. Jurnal Abdi Masyarakat Indonesia, 1(1), pp.7–12.
Nizar, M., & Mashuri, M., 2018. Pengembangan potensi lokal melalui pemberdayaan lingkungan dan umkm pada masyarakat pesisir. Soeropati, 1(1), pp.41–56.
O’Connell, M.J. et al., 2019. Capacity building for conservation: Problems and potential solutions for sub-Saharan Africa. ORYX, 53(2), pp.273–283.
Pujo et al., 2018. Community capacity building in social forestry development: A review. Journal of Regional and City Planning, 29(2), pp.113–126.
Purwasih, J.H.G. et al., 2021. Pemberdayaan Melalui Pelatihan Pemasaran Produk UMKM Omah Jenang Blitar di Masa Pandemi Covid-19. Jurnal Abdimasa Pengabdian Masyarakat, 4(2), pp.64–72.
Putri, S.Y. & Maarif, D., 2019. Kerja Sama Ekonomi-Politik Indonesia dan Cina pada Implementasi Program Belt and Road Initiative. Jurnal Kajian Lemhanas RI, 7(3), pp.53–66.
Quimbo, M.A.T., Perez, J.E.M. & Tan, F.O., 2018. Community development approaches and methods: Implications for community development practice and research. Community Development, 49(5), pp.589–603.
Rakhmawati, A., Nizar, M. & Rahardjo, K., 2019. Green Supply Chain Management and SME’s, A Qualitative Study in Indonesian Marketplace. Journal of International Conference Proceedings (JICP), 2(1), p.8.
Rofieq, M.R., Permatasari, D.P. & Farida, L.F., 2018. Model Pendampingan UMKM Bidang Kerajinan Menjadi Start-Up Sukses di Kota Malang. Jurnal Pengabdian Masyarakat Universitas Merdeka Malang, 3(2).
Rostiani, Y. et al., 2021. Pelatihan Penyusunan Laporan Keuangan Untuk UMKM Kabupaten Karawang. Jurnal Abdimas: Sistem dan Teknologi Informasi, 1(1), pp.1–6.
Setiabudi, D.H. & Subarjo, A.H., 2022. Peningkatan pengetahuan etika beserta standar operasional prosedur dalam bisnis dan strategi pemasaran UMKM. Kacanegara Jurnal Pengabdian pada Masyarakat, 5(1).
Siregar, L.M. & Yusri, N., 2022. Kewirausahaan Sosial Sebagai Wujud Inovasi Sosial. Biopsikososial: Jurnal Ilmiah Psikologi Fakultas Psikologi Universitas Mercubuana Jakarta, 5(2), p.476.
Stoeffler, S.W., 2018. Community Empowerment. In Handbooks of Sociology and Social Research. pp. 265–280.
Sulistiyani, S., Pratama, A. & Setiyanto, S., 2020. Analisis Strategi Pemasaran Dalam Upaya Peningkatan Daya Saing Umkm. Jurnal Pemasaran Kompetitif, 3(2), p.31.
Wahyudiati, D. & Isroah, 2018. Pengaruh Aspek Keuangan Dan Kompetensi Sumber Daya Manusia (Sdm) Terhadap Kinerja Usaha Mikro Kecil Dan Menengah (UMKM) Di Desa Kasongan. Jurnal Profita, (2), pp.1–11.
Xu, K. et al., 2021. Expanding Relationship for Cross Domain Recommendation. In International Conference on Information and Knowledge Management, Proceedings. pp. 2251–2260.
et al., 2021. Pelatihan pembinaan UMKM berbasis Teknologi Informasi untuk meningkatkan SDM pelaku UMKM. Absyara: Jurnal Pengabdian Pada Masyarakat, 2(2), pp.212–219.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2022 Muhammad Nizar, Antin Rakhmawati, Sukamto
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.